Promotion - Knoowy

Previews

When uploading your document, you have to choose how many pages visitors may view for free. Most people will not become enthousiastic by only a cover page, therefore you should show a limited amount of pages to reveal some content, so that visitors get a feeling of what your document is about. Keep the rule of thumb that you can put 10% of your document in a preview.

Avatars

When uploading a document you are given the option to upload a document avatar. These avatars are shown in search results. Psychology proves that people always first view images and then move on to texts. Therefore it is very useful to use this option to add an avatar because people will be sooner inclined to open your document page. If you have made a summary of a book, it would be wise for example to upload the book cover.

Be your own SEO master

Knoowy is excellent optimized for search engines, causing your document to rank high in search engines like Google and Bing. However, you have to do the editing part. Choose smart titles and write comprehensive descriptions for your documents. Think about what buyers will search for, and add these terms to your own description. When you find the perfect words, your document will surely become a top seller.

Facebook and Twitter

After uploading your document on Knoowy, you can directly promote your document on your Facebook timeline and via Twitter. Almost every individual has a Facebook account, so this is immediate publicity for your documents. Top sellers put a link to their document in a relevant Facebook group, allowing everyone to directly buy your document. In addition, tweet about your new documents in order to create awareness among followers. Be social and let others know about your uploads!

Email is one of the most used and effective ways of promoting your document. Sending an email via the school network in which you praise your document contributes to your sales. “If you are looking for lecture notes from the previous class, mine you can download here: [link to your document on Knoowy].” Your fellow students will be forever grateful you upload your study material.