Business Studies AS Level Notes 9609 - 2020 Syllabus

Contents Contents........................................................................................................................................................................... 11. Business & Its Environment.......................................................................................................................................... 21.1 Enterprise................................................................................................................................................................ 21.2 Business Structure.................................................................................................................................................. 51.3 Size of Business.................................................................................................................................................... 101.4 Business Objectives.............................................................................................................................................. 121.5 Stakeholders in A Business................................................................................................................................... 152 People in Organisations............................................................................................................................................... 172.1 Management & Leadership................................................................................................................................... 172.2 Motivation.............................................................................................................................................................. 202.3 Human Resource Management (HRM)................................................................................................................. 253 Marketing..................................................................................................................................................................... 283.1 What Is Marketing?............................................................................................................................................... 283.2 Market Research................................................................................................................................................... 343.3 The Marketing Mix................................................................................................................................................. 384 Operations & project management.............................................................................................................................. 514.1 The nature of operations....................................................................................................................................... 514.2 Operations planning.............................................................................................................................................. 534.3 Inventory management.......................................................................................................................................... 585 Finance & accounting.................................................................................................................................................. 615.1 The need for business finance.............................................................................................................................. 615.2 Sources of finance................................................................................................................................................ 625.3 Costs..................................................................................................................................................................... 645.4 Accounting fundamentals...................................................................................................................................... 665.5 Forecasting & managing cash flows...................................................................................................................... 70Revision and How to Answer Questions..................................................................................................................... 73Credits......................................................................................................................................................................... 73