Here you can find summaries for the course Marketing & Management. Prepare for the exams with practice exams and lecture notes for example creativity and innovation and Project management. Filter for the subject you need help with and use the available documents to improve your grades.
Adidas SWOT Analysis. An analysis of Adidas' internal and external environment. Adidas' Strengths, weaknesses, opportunities, threats.
UoL / Marketing & Management /1: Why and how has organisational change impacted upon middle managers? 2: How and why is cultural change difficult to achieve? 3. How and why can management increase and decrease resistance to change? (Preview: During the past few decades, numerous or...
UoL / Marketing & Management /Based on the training needed for the organization dealt in the previous assignment, design and submit a report on a training program. (Although the first paragraph links back to a previous paper, this is a separate assignment where I developed a basic trai...
UoL / Marketing & Management /Discuss the roles and competencies of an HRD professional. Choose an organization of your choice (Apple), and discuss the training needs related to the customer service department and the project department.
UoL / Marketing & Management / Human Resource DevelopmentIn the paper, I present a simple IMC plan aimed at promoting Apple's iWatch
UoL / Marketing & Management / MarketingThe LEGO System as a tool for thinking, creativity, and changing the world
UoL / Marketing & Management / creativity and innovationEarn passive income from your study documents! Upload your summary today and help students grow from your efforts. Sellers have already earned more than $315,000.00!
Upload documentNothing is so practical as a good theory Kurt Lewin (1945). This statement still applies. According to Van de Ven (1989), a good theory is practical because it advances the knowledge in a scientific discipline, guides research toward crucial question...
UoL / Marketing & Management /How do you manage risks and deviations from plan during the course of a project? Table of contents Introduction 1 Project risk management 2 Risk analysis 4 Risk responses 6 Conclusion 8 References 8
UoL / Marketing & Management /Environmental degradation, climate change globalization. Environmental degradation, climate change, increased pollution and deforestation are only some of the environmental issues that have been associated with the globalisation of business.
UoL / Marketing & Management /What has been the impact of shareholder value ideology on transnational production? Use examples as appropriate.
UoL / Marketing & Management /What forms of management do organisations need if they are to remain effective in the 21st Century?
UoL / Marketing & Management /To what extent is scientific management an appropriate way to manage in the 21st century? 1. Introduction 1 2. Scientific management 3 3. Contextual considerations and the Information Age 5 4. Contemporary management challenges 8 5. Conclusion 10 Referen...
UoL / Marketing & Management /Innovation and team work. Reflection on three activities. Theory of tacit and explicit knowledge.
UoL / Marketing & Management /Firms design capabilities affect their profitability. Relationship between creativity, innovation and profitability. Table of contents 1. Research background 1 2. Research motivations 2 3. Literature review 3 4. Research gap and the significance of t...
UoL / Marketing & Management /Table of Contents 1. Introduction 1 2. Project development 2 2.1 Site preparation 2 2.2 Contracts and conduct 4 3. Project success 5 3.1 HKIA: efficiency and stakeholder satisfaction 8 4. Programme strategy and best practices 11 5. Conclusion 13 6. Refere...
UoL / Marketing & Management / Project managementThe Shenzhen Small and Medium Enterprise board (SME board) was launched as a basis for fast-growing enterprises in order to provide more financing and stimulate technological innovation in China. Between 2006 and 2007, the venture capital market in China g...
UoL / Marketing & Management /Table of contents 1. Introduction 1 2. China as a base for production 1 3. Target markets 2 3.1 France and Germany 2 3.2 China 3 4. References 4
UoL / Marketing & Management /Question 1. By using fully-justified techniques, analyse the major contextual factors you have identified that affected the firm you have considered. Show how these factors are linked to the specific business-level strategies the firm has pursued and is pr...
UoL / Marketing & Management /1. Introduction 2. Expansion in the U.S. 2.1 Preparatory phase 2.2 Marketing strategy 3. Economic recession 4. The U.S. market 5. Unsatisfactory results 5.1 Reaction to financial losses 6. Looking for the right formula 7. Communication 8. Conclusion 9. Re...
UoL / Marketing & Management /An analysis of Taylorism and its impact on todays firms. Taylorism today. Current applications of Taylorism. 1. Introduction 1 2. An analysis of Taylorism 2 2.1 Inefficiency 2 2.2 Soldiering 3 2.3 Motivation, selection and training 3 3. Criticisms 4 4...
UoL / Marketing & Management /