Below are summaries, lecture notes, study guides and practice exams for Marketing Fundamentals of International Business and Management Studies at De Haagse Hogeschool. When you have documents yourself that can be shared among students, please upload them to aid other students with studying. Every time someone downloads your document, you will be rewarded.
This document is a summary written on the 2nd chapter of: Principles of Marketing. The document is fully written in word, with visual examples of matrixes and grids that you need to know. It's summarized in a way which is clear and easy to read.
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